Addison Rae just debuted a glossy new red, and the shade is pure Cherry Crush. Celebrity colorist Matt Rez (@colorbymattrez) created the dimensional hue using Paul Mitchell Professional, layering soft warmth through Addison’s existing blonde to keep the color vibrant and luminous. By strategically lifting and depositing pigment instead of lowlighting darker, the result is a glossy red that fades beautifully over time, finished with a pinky-orange gloss that gives the look a Hot Tamale-inspired vibe for the popstar.
Below, Matt shares the exact formula and technique behind the look, from the initial color stretch to…
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