From rich, natural hues to vibrant reds Koleston Perfect, the permanent color line from Wella Professionals has been reformulated, updated and features an array of six shade families for ultimate color creativity: pure naturals, rich naturals, vibrant reds, deep browns, special blonde and special mix.
The new Koleston Perfect features ME+ technology that reduces the risk of developing a new allergy to haircolor with less damage. With up to five levels of lift and 100 percent gray coverage, the permanent shades still have the same mixing ratio and development times.
For more info, visit wella.com.
