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The 2026 BTC Show Aug 22-25 | Ft Lauderdale — LINEUP ANNOUNCED

Hair Color Haircuts Celebrity Styling Business Collections Extensions Texture Men's Haircare Nails

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All Topics Hair Color Hair Extensions Haircare Cutting Curls/Texture Men's Styling Tools

Styling Gel 17

StylingKenra Professional

Styling Gel 17

Perfect Blowout 5

Heat StylingKenra Professional

Perfect Blowout 5

Volume Mousse 12

StylingKenra Professional

Volume Mousse 12

PowerCut™ Shear Collection

ShearsOlivia Garden

PowerCut™ Shear Collection

Healing Style Design Foam

StylingL'ANZA Healing Haircare

Healing Style Design Foam

Healing Style Dry Texture Spray

StylingL'ANZA Healing Haircare

Healing Style Dry Texture Spray

Healing Style AirPaste

StylingL'ANZA Healing Haircare

Healing Style AirPaste

Blockade: Heat Defense Serum

Heat StylingAmika

Blockade: Heat Defense Serum

Brews Daily Shampoo and Conditioner

ConditionersRedken

Brews Daily Shampoo and Conditioner

Brews 3-In-1

ConditionersRedken

Brews 3-In-1

Brews Wax Pomade

Brews Wax Pomade

Full Shampoo & Conditioner

ConditionersVirtue

Full Shampoo & Conditioner

Pure Light Blonding Crème Lightener

Hair ColorPRAVANA

Pure Light Blonding Crème Lightener

ColorCare Color Preserving Shampoo and Conditioner

Color ProtectingL'ANZA Healing Haircare

ColorCare Color Preserving Shampoo and Conditioner

FusionPlex

ConditionersWella Professionals

FusionPlex

Body Shake

Body Shake

Beach Shake

Beach Shake

SynchroLift

Hair ColorPaul Mitchell®

SynchroLift

Pomegranate Nourishing Oil

Pomegranate Nourishing Oil

Barcelona

Hair ColorPulp Riot

Barcelona

Silklift Control Ash

Hair ColorGoldwell

Silklift Control Ash

Repair-Me.Wash & Repair-Me.Rinse

ConditionersKevin.Murphy

Repair-Me.Wash & Repair-Me.Rinse

Bedroom.Hair

UncategorizedKevin.Murphy

Bedroom.Hair

Leave-In.Repair

HaircareKevin.Murphy

Leave-In.Repair

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