Erika Rincon
· Sep 9, 2024
I loved that Mary had so many different points of view from different companies that as a whole have effects that lead into our industry as well.
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3 Courses
Available with a BTC University subscription · or buy this bundle on its own
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Welcome to The BTC Show 2024!
Join us for an inspirational journey into the heart of the hair industry, streaming live from August 18-20. Over three dynamic days, you’ll gain exclusive access to top-tier education, inspiring presentations and cutting-edge techniques from the industry’s leading brands and educators. Whether you’re looking to refine your skills, discover new trends or supercharge your business, this show has it all.
Day 1: Sunday, August 18 | 8:30am – 12:15pm CT
Kick off the show with a grand opening hosted by Mary Rector (@marybehindthechair) and dive into a series of transformative sessions. Discover creative, time-saving techniques with Redken, explore resilience and artistry with Moroccanoil®, unlock salon success with Joico and master the latest haircutting trends with ARC™ Scissors.
Day 2: Monday, August 19 | 10:30am – 2:45pm CT
Experience a day packed with trend-driven education. Learn how to create statement blondes with TRUSS Professional, embrace innovative color trends and cutting techniques with Ulta Beauty, decode multi-dimensional color trends with L’Oréal Professionnel and master classic men’s cuts with Reuzel.
Day 3: Tuesday, August 20 | 10:00am – 3:00pm CT
Conclude your show experience with business and social media mastery. Gain invaluable insights from Mary Rector’s (@marybehindthechair) first-ever Master Class, learn how to leverage Instagram to attract clients with Haley Gable (@haleygable) and explore the future of the industry with Mary Rector and Gordon Miller (@gordnm). End the show on a high note with closing remarks from Mary Rector, Kevin Givens and Haley Gable.
What You’ll Learn:
Don’t miss out on this opportunity to learn from the best in the industry and take your business behind the chair to the next level!
