Using Social Media To Grow Your Business

When you own a commission salon, attracting new clients is usually pretty simple—if your salon is located along a busy street, that is. But when you work in a salon studio, such as Sola Salon Studios (the largest salon studio concept in the country, home to nearly 5,000 providing salon professionals!) you have to focus on specific marketing tactics to successfully gain and sustain your client base. So how do Sola Salon stylists thrive and continue to grow their businesses? Easy, they turn to social media. And while people tend to believe that only a seasoned professional…