SEVEN haircare is proud to announce Sheue Pella as its new President to take the company into its next phase of growth. Having held a position in salon leadership at Fred Segal Beauty early in her career, Sheue parlayed an affinity towards B2B and B2C luxury business into double digit growth as a sales executive with Kerastase, Shu Uemura Art of Hair and fine jewelry purveyor Boucheron.
As an early employee of SEVEN haircare, she established the indie brand in the Los Angeles region before moving on to found the company’s signature education program. Stepping into…
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