







Does an itchy, red irritated scalp sound familiar? Often signs of scalp irritation trend to flare up during periods of high stress—which cause scalp conditions such as dandruff; exposure to irritants including pollution, cigarette smoke and sun exposure can also play a factor. Additionally, hair bleach, coloring, chemical processes including straightening and Keratin treatments as well as harsh drying can really take their toll on the hair and scalp. But relief is one the way! Soothe an irritated scalp with natural asteraceae extract and cold essential oils of mint and eucalyptus for the ultimate in cooling, calming care and protection. Rene Furterer’s NEW Astera Fresh— which consists of Astera Soothing Freshness Fluid, Astera Soothing Freshness Shampoo and Astera Soothing Freshness Serum—helps eliminate an itchy, red irritated scalp.
All three formulas are powered with pure extract of asteraceae, a flowering plant native to the Great Plains. By utilizing a special method of cold extraction, Rene Furterer obtains the highest quality of natural asteraceae extract for each Astera Fresh product. Additionally, cold essential oils and mint and eucalyptus deliver a delicious, icy-cool sensation on contact, and offer antiseptic, analgesic and deep-cleaning properties.
* Product line officially launches February 2014








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