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4 Common Hair Thinning Myths, Debunked by the Pros

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Dimensional Blonde Blend

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Toning/Glossing

Warm Vs. Cool Hair Tones: What Clients Should Know

Color swatch consultation using The Present Time shade book to match client hair tone at Studio 201.

Demi-Permanent Color

How to Introduce a New Color Line (Without Disrupting Your Client's Experience)

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Do You Have a Moldy Scalp? Sounds Gross but It's Fixable

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KMS HAIR Evolves With New Dry Oil Hairspray Launch

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BTC Hair Trend Report

6 Trending Hair Colors For Spring & Summer 2025

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Schwarzkopf Launches "Chapters of Change" Color Campaign

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Behind the Hair at Eurovision 2025: What It Takes to Style the World's Biggest Music Show

Proposed Legislation Aims to Exempt Beauty Pros' Tips From Federal Income Tax

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Product Launches

Matrix Celebrated the Launch of Super Sync in Los Angeles

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Manufacturer Events

This 3-Day Hair Show Shined Light on the Creative Side of Barbering

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BTC Hair Trend Report

Spring/Summer 2025's Top Haircut Trends, According to the Pros

Bella Hadid at the 2025 Cannes Film Festival, debuting her new blonde hair.

Bella Hadid's Supermodel Blonde at the 2025 Cannes Film Festival

Monthly Product Launch List

Monthly Launch List: 8 Hair Launches to Pre-Game Summer

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5 Blowout Shortcuts For Faster, More Voluminous Results

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Manufacturer Events

6 Things You Missed at the Hair by Schwarzkopf Festival in Berlin

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K18 Names Audrey Dorfman as Chief Marketing Officer

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BTC Hair Trend Report

Wella Destination 2025: The Hair Event That Brought Over 1,000 Hairstylists to a Small European Island

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BTC "On Tour" Miami 2025: Trends, Education & Artists

@evaniefrausto

Celebrity Styling

Sabrina Carpenter's Timeless, Cascading Blowout at the Met Gala

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Venus Williams' 2025 Met Gala Braids

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Celebrity Styling

Sydney Sweeney's 2025 Met Gala Hair: Sleek, Sculpted Updo

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Celebrity Color

5 Celebrity Color Formulas From the 2025 Met Gala

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Promotional banner for The BTC Show, August 22-25 2026, Ft Lauderdale FL, with $100 off discount code BTC100 and group photo

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