As a professional and a businessperson, you want and need the facts. So recently, BTC sat down with Nancy Sabin, Vice President of U.S. Brand Marketing for the Rogaine® Brand, for answers to some frequently asked questions about the new Women’s Rogaine® Foam salon program.
So let's get this straight. A mass brand has decided to move into the salon channel of distribution? As far as we know, this has never happened in our industry before. Why have you decided to launch Women’s Rogaine® Foam into the salon channel and offer salon pros the chance to retail…
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